Tom McKenzie

Ditto

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Visual Design / UX Design / Copywriting
2014 - 2017

 

Ditto is a San Francisco start up that creates virtual try-on and frame recommendation technology for eyewear retailers. While I was able to work on a wide variety of projects during my time there, I am the most of proud of my contributions to the development of Ditto's in-store app and face analysis experience. The final product was over two years in the making and afforded me the opportunity to broaden my capabilities as both a designer and collaborator.  I worked closely with teams from Ditto's retail partners as well as in house designers and engineers to create a flexible user experience, customized for each retailer's unique customer journey. 

 

Visit ditto.com

 
 
 
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Team

 

Creative Director: Sam Dallyn
Senior Visual Designer, Copywriter, and UX: Tom McKenzie